The Priyanka Shinde Podcast | Strategy | Execution | Leadership

#12: Secrets Behind Successful Product Leadership: From Amazon to Amplitude with Ibrahim Bashir

Priyanka Shinde Season 2 Episode 12

In this thought-provoking episode of the Priyanka Shinde Podcast, we welcome Ibrahim Bashir — a seasoned product executive, cross-functional tech leader, and one of the sharpest minds in the world of software innovation and organizational scaling.

With nearly 25 years of experience creating transformative software, Ibrahim has led product and engineering teams at some of the most influential tech companies — including Amazon (Kindle), Twitter, Box, and most recently Amplitude, where he served as VP of Product.

Known for his unique blend of strategic vision and operational rigor, Ibrahim is passionate about building high-performing teams, launching category-defining products, and scaling systems that drive real impact. He's also a powerful voice in the tech ecosystem through his Substack newsletter, where he shares lessons on leadership, product thinking, and repeatable success.

✨ 25-Year Veteran of Software & Product
 ✨ Former Exec at Amazon, Twitter, Box & Amplitude
 ✨ Thought Leader on Team Building & Product Scaling
 ✨ Substack Author & Acclaimed Industry Speaker
 ✨ Expert in Cross-Functional Leadership & Product Strategy

Get ready for a deep dive into modern product leadership, scaling outcomes, and what it really takes to lead in tech today. Ibrahim brings a wealth of knowledge, humility, and practical advice you won’t want to miss!

Connect with the guest :  - https://www.linkedin.com/in/ibrahimbashir/

Timestamps:

00:00 – 01:10 — Intro

01:10 – 02:47 — Meet the Guest

02:47 – 08:38 — What Are You Working on Now?

08:38 – 10:35 — Optimizing Your LinkedIn Profile

10:35 – 15:40 — What Inspired You to Start?

15:40 – 19:47 — Top 2-3 Skills for Becoming a Manager

19:47 – 25:30 — Keys to Success & Common Patterns

25:30 – 36:13 — How to Plan & Prioritize Effectively

36:13 – 42:45 — What Truly Motivates People?

42:45 – 50:38 — Biggest Surprise or Insight Learned

50:38 – 55:13 — Favorite AI Tools & Their Impact

55:13 – 56:34 — Final Thoughts & Thank You

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▶ About the Priyanka Shinde

I am an AI Product Leader and Execution Strategist with a proven track record of building, scaling, and delivering AI-powered innovations. With experience at Meta and Cruise, I have helped businesses leverage AI for growth, efficiency, and real-world impact. As an Executive Coach, Startup Advisor, Keynote Speaker, and Author, I am passionate about guiding leaders, entrepreneurs, and product teams to navigate the evolving AI landscape.
From developing cutting-edge AI solutions to mentoring the next generation of innovators, my mission is to bridge the gap between technology and execution—empowering businesses to thrive in the AI-driven future.

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